On revalorise les déchets marins 💃🏽

We value marine waste 💃🏽

The origins of pollution

There are three distinct origins of litter in the oceans:

  • 10% come from maritime activities (fishing, transport of goods, sports activities, etc.).
  • 10% are abandoned by users on the coast. According to the Ministry of the Environment, a person produces an average of 1 liter of waste per day.
  • 80% comes from inland and is transported to the oceans by rivers and rains.

Globally, an estimated 20 billion tons of waste is dumped into the oceans, of which more than 8 million tons is plastic.

Plastic, a major drawback

The plastic is made so that it is unalterable and so that it can last. This is why plastic debris only degrades very slowly and persists in the marine environment.

Depending on its nature, the lifespan of a plastic can range from a few years to several centuries , for example, the plastic bottle takes 100 to 1000 years to decompose. 

At sea, plastic breaks up into particles of a few millimeters called microplastic . These particles spare no region, not even the Arctic sea ice.

Nénés Paris, an ethical and ecological brand

Faced with this disaster, we decided to direct our lingerie production towards manufacturing from plastic waste .

In our latest “La Felicidad” collection, we have collaborated with SEAQUAL™ to upcycle marine litter by fighting plastic pollution. 

This collaboration allows us to transform plastic waste into ethical lingerie, for sustainable fashion.

Today, we are proud to present our new Yva lingerie set, which, by changing manufacturing habits, has a positive impact on our environment.

*All of our panty bottoms are made from organic recycled cotton to protect sensitive vaginas.

How it works ?

The company SEAQUAL ™ located in Spain, implements, with the help of partner fishermen, a collection of plastic waste at sea and on the beach.

Once the waste has been sorted and cleaned, the SEAQUAL ™ company grinds it to obtain a plastic powder. This powder is melted several times in order to be transformed into fibres. These fibers are then assembled together to form a thread.

By making 1 kilo of SEAQUAL™ fiber, 1 kilo of plastic waste is removed from the sea.

This thread is sent to Spain to be woven. We then recover the woven thread, then we send it to our workshops in Portugal for the confection.

This new fabric, made from recycled fibres, has the same properties and qualities as a fabric made from non-natural fibres. It saves up to 40% in water consumption, 50% in energy and reduces CO2 emissions by 60%.

We wish in our future collections to use this new know-how, faithful to our values, for most of our models.

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